ANALYSIS

What You Need to Know

• Breakouts in the Digital Commerce Marketing predictive analytics are Custora, Kentico, Sailthru. Seriously consider these technologies to gain a strategic advantage.
• The technologies who are at the peak of their interest are Lightspeed eCommerce, Kentico, Criteo.
• By far most employment needs are found in the Kentico, Criteo, eCommerce Software technologies.
• These 3 fields have the most active practitioners who have the specific skill set or experience: Channels Manager, Email Marketing Software, Kentico.
• Criteo, Avangate, Kentico lead in searches for information online.
• These three technologies are receiving the highest investments to gain clients: Sales Enablement Software, Multichannel Ecommerce, eCommerce Software.
• These three technologies have the most active advertisers: eCommerce Software, Digital Signage Software, Digital Asset Management Software.
• In patents, these three technologies have the most coverage eCommerce Framework, Digital Signature Software, Digital Asset Management Software.
• The most publications are available for Commerce Sciences, Email Marketing Software, Channels Manager.
• Instruction and courseware availability is highest in these technologies: Bronto, Email Marketing Software, Digital Signage Software.

The Digital Commerce Marketing report evaluates technologies and applications in terms of their business impact, adoption rate and maturity level to help users decide where and when to invest.

The Predictive Analytics Scores below – ordered on Forecasted Future Needs and Demand from High to Low – shows you Digital Commerce Marketing’s Predictive Analysis. The link takes you to a corresponding product in The Art of Service’s store to get started.

The Art of Service’s predictive model results enable businesses to discover and apply the most profitable technologies and applications, attracting the most profitable customers, and therefore helping maximize value from their investments. The Predictive Analytics algorithm evaluates and scores technologies and applications.

The platform monitors over six thousand technologies and applications for months, looking for interest swings in a topic, concept, technology or application, not just a count of mentions. It then makes forecasts about the velocity of the interest over time, with peaks representing it breaking into the mainstream. Data sources include trend data, employment data, employee skills data, and signals like advertising spent, advertisers, search-counts, Instruction and courseware available activity, patents, and books published.

Predictive Analytics Scores:

000487 – Custora
000239 – Kentico
000188 – Sailthru
000165 – Content Marketing Software
000163 – Bronto
000147 – Criteo
000097 – eCommerce Framework
000064 – Sales Enablement Software
000042 – Remarkety
000042 – Digital Asset Management Software
000034 – Maropost
000026 – Email Marketing Software
000024 – Multichannel Ecommerce
000024 – Digital Signature Software
000010 – StreamSend
000008 – Digital Signage Software
000001 – Channels Manager
000000 – Volusion eCommerce
000000 – SMS Marketing Software
000000 – Responsys Interact
000000 – Order Entry Software
000000 – Lightspeed eCommerce
000000 – Laravel ecommerce
000000 – Firecart
000000 – eCommerce Software
000000 – eCommerce Shopping Cart
000000 – CoreCommerce
000000 – Commerce Sciences
000000 – Avangate

Full Digital Commerce Marketing Report Purchase Options

Evaluation Criteria Definitions:

Interest and Popularity:

Leaders:

098 – Lightspeed eCommerce
083 – Kentico
066 – Criteo

Google Trends data for gauging mindshare and awareness, the numbers are relative to their maximum (100), meaning number 100 has maximum interest right now and number 50 has half the interest it had from its peak of 100.

Employment Demand:

Leaders:

000230 – Kentico
000122 – Criteo
000112 – eCommerce Software

Open employment opportunities on the date of this report for the subject. Indicator of the need of employers for this specific skill set and therefore their organization’s application of it in relation to the other subjects.

Active Practitioners:

Leaders:

00013060 – Channels Manager
00009470 – Email Marketing Software
00007988 – Kentico

Number of practitioners and professionals which have the subject skill set and experience. Indicator of the need of employers (and availability of employees) for this specific skill set and therefore their organization’s application of it in relation to the other subjects.

Monthly Searches:

Leaders:

040500 – Criteo
018100 – Avangate
009900 – Kentico

How often a month a search is performed for the keyword/phrase: and indicator of interest in the subject.

Cost per Click:

Leaders:

016.72 – Sales Enablement Software
016.40 – Multichannel Ecommerce
015.82 – eCommerce Software

CPC: The average amount advertisers pay Google anytime someone clicks their own ad for this keyword. Indicator of the advertising being spent on the topic ergo investments being made to attract clients.

Active Advertisers:

Leaders:

049 – eCommerce Software
049 – Digital Signage Software
049 – Digital Asset Management Software

This shows how many unique advertisers have appeared on this subject in the last 12 months. Indicator of the advertising being spent on the topic ergo investments being made to attract clients.

Patents:

Leaders:

00013600 – eCommerce Framework
00000482 – Digital Signature Software
00000232 – Digital Asset Management Software

Patents issued for the specific subject. Indicator of R&D investments and innovation in the specific subject.

Books in print:

Leaders:

00001502 – Commerce Sciences
00000145 – Email Marketing Software
00000120 – Channels Manager

Number of in-print books that cover the subject. Indicator of the need for knowledge sharing and its availability.

Instruction and courseware available content:

Leaders:

00097900 – Bronto
00040700 – Email Marketing Software
00011500 – Digital Signage Software

Number of instruction and courseware available content that covers the subject. Indicator of the need for knowledge sharing and its availability.

Complete Overview:

Interest and Popularity

098 – Lightspeed eCommerce
083 – Kentico
066 – Criteo
062 – Sailthru
061 – Bronto
049 – Maropost
048 – eCommerce Framework
041 – Custora
040 – Content Marketing Software
038 – Digital Signage Software
036 – Digital Signature Software
031 – Laravel ecommerce
025 – Avangate
024 – Email Marketing Software
023 – Channels Manager
018 – StreamSend
018 – Sales Enablement Software
015 – SMS Marketing Software
014 – Volusion eCommerce
014 – Digital Asset Management Software
013 – Remarkety
011 – Multichannel Ecommerce
011 – Commerce Sciences
010 – eCommerce Software
009 – eCommerce Shopping Cart
008 – Responsys Interact
008 – Firecart
007 – CoreCommerce
005 – Order Entry Software

Employment Demand:

000230 – Kentico
000122 – Criteo
000112 – eCommerce Software
000101 – Email Marketing Software
000076 – Bronto
000058 – Order Entry Software
000032 – Sailthru
000023 – Digital Asset Management Software
000012 – eCommerce Framework
000012 – Custora
000010 – Multichannel Ecommerce
000010 – Content Marketing Software
000007 – Sales Enablement Software
000006 – Channels Manager
000005 – Responsys Interact
000003 – eCommerce Shopping Cart
000003 – Digital Signage Software
000002 – StreamSend
000001 – Remarkety
000001 – Maropost
000001 – Digital Signature Software
000000 – Volusion eCommerce
000000 – SMS Marketing Software
000000 – Lightspeed eCommerce
000000 – Laravel ecommerce
000000 – Firecart
000000 – CoreCommerce
000000 – Commerce Sciences
000000 – Avangate

Active Practitioners:

00013060 – Channels Manager
00009470 – Email Marketing Software
00007988 – Kentico
00005494 – Criteo
00004873 – eCommerce Software
00002851 – Bronto
00001589 – Responsys Interact
00001448 – Digital Signage Software
00001055 – Sailthru
00000795 – Order Entry Software
00000775 – Digital Asset Management Software
00000731 – eCommerce Shopping Cart
00000591 – eCommerce Framework
00000562 – Avangate
00000474 – Commerce Sciences
00000457 – Multichannel Ecommerce
00000351 – StreamSend
00000242 – Content Marketing Software
00000197 – Sales Enablement Software
00000196 – Volusion eCommerce
00000167 – CoreCommerce
00000151 – Digital Signature Software
00000144 – Maropost
00000101 – Custora
00000084 – SMS Marketing Software
00000031 – Remarkety
00000027 – Laravel ecommerce
00000013 – Lightspeed eCommerce
00000003 – Firecart

Monthly Searches:

040500 – Criteo
018100 – Avangate
009900 – Kentico
008100 – Sailthru
008100 – Email Marketing Software
008100 – Bronto
006600 – Digital Signage Software
005400 – eCommerce Software
001900 – Digital Asset Management Software
001900 – Custora
001000 – eCommerce Shopping Cart
000880 – SMS Marketing Software
000880 – Digital Signature Software
000480 – Volusion eCommerce
000390 – Responsys Interact
000390 – eCommerce Framework
000320 – Sales Enablement Software
000210 – Order Entry Software
000140 – Multichannel Ecommerce
000000 – StreamSend
000000 – Remarkety
000000 – Maropost
000000 – Lightspeed eCommerce
000000 – Laravel ecommerce
000000 – Firecart
000000 – CoreCommerce
000000 – Content Marketing Software
000000 – Commerce Sciences
000000 – Channels Manager

Cost per Click:

016.72 – Sales Enablement Software
016.40 – Multichannel Ecommerce
015.82 – eCommerce Software
015.52 – eCommerce Framework
014.02 – Digital Signature Software
013.67 – SMS Marketing Software
013.67 – Digital Asset Management Software
013.20 – Email Marketing Software
010.35 – eCommerce Shopping Cart
008.91 – Digital Signage Software
007.82 – Order Entry Software
005.00 – Kentico
001.76 – Volusion eCommerce
000.48 – Sailthru
000.18 – Avangate
000.13 – Bronto
000.11 – Criteo
000.10 – Responsys Interact
000.02 – Custora
000.00 – StreamSend
000.00 – Remarkety
000.00 – Maropost
000.00 – Lightspeed eCommerce
000.00 – Laravel ecommerce
000.00 – Firecart
000.00 – CoreCommerce
000.00 – Content Marketing Software
000.00 – Commerce Sciences
000.00 – Channels Manager

Active Advertisers

049 – eCommerce Software
049 – Digital Signage Software
049 – Digital Asset Management Software
048 – Digital Signature Software
046 – SMS Marketing Software
045 – Content Marketing Software
044 – Order Entry Software
041 – Sales Enablement Software
039 – eCommerce Framework
038 – Email Marketing Software
037 – eCommerce Shopping Cart
036 – Multichannel Ecommerce
025 – Volusion eCommerce
017 – Kentico
004 – Criteo
004 – CoreCommerce
003 – StreamSend
002 – Custora
002 – Avangate
001 – Sailthru
001 – Responsys Interact
001 – Maropost
001 – Bronto
000 – Remarkety
000 – Lightspeed eCommerce
000 – Laravel ecommerce
000 – Firecart
000 – Commerce Sciences
000 – Channels Manager

Patents:

00013600 – eCommerce Framework
00000482 – Digital Signature Software
00000232 – Digital Asset Management Software
00000198 – Order Entry Software
00000189 – Bronto
00000116 – eCommerce Software
00000095 – Sailthru
00000094 – Criteo
00000086 – Digital Signage Software
00000081 – eCommerce Shopping Cart
00000054 – Channels Manager
00000037 – Responsys Interact
00000023 – Email Marketing Software
00000002 – StreamSend
00000002 – Custora
00000002 – CoreCommerce
00000001 – Kentico
00000000 – Volusion eCommerce
00000000 – SMS Marketing Software
00000000 – Sales Enablement Software
00000000 – Remarkety
00000000 – Multichannel Ecommerce
00000000 – Maropost
00000000 – Lightspeed eCommerce
00000000 – Laravel ecommerce
00000000 – Firecart
00000000 – Content Marketing Software
00000000 – Commerce Sciences
00000000 – Avangate

Books in print:

00001502 – Commerce Sciences
00000145 – Email Marketing Software
00000120 – Channels Manager
00000071 – Digital Asset Management Software
00000067 – Bronto
00000052 – eCommerce Software
00000050 – eCommerce Shopping Cart
00000027 – Order Entry Software
00000010 – Multichannel Ecommerce
00000010 – eCommerce Framework
00000010 – Criteo
00000009 – Digital Signature Software
00000008 – Digital Signage Software
00000004 – Kentico
00000004 – Content Marketing Software
00000002 – Sailthru
00000002 – Custora
00000001 – Volusion eCommerce
00000001 – StreamSend
00000001 – SMS Marketing Software
00000001 – Sales Enablement Software
00000001 – Avangate
00000000 – Responsys Interact
00000000 – Remarkety
00000000 – Maropost
00000000 – Lightspeed eCommerce
00000000 – Laravel ecommerce
00000000 – Firecart
00000000 – CoreCommerce

Instruction and courseware available content:

00097900 – Bronto
00040700 – Email Marketing Software
00011500 – Digital Signage Software
00009710 – eCommerce Software
00008830 – Content Marketing Software
00006700 – eCommerce Shopping Cart
00005720 – Kentico
00005660 – Criteo
00004930 – SMS Marketing Software
00003170 – Avangate
00001370 – Digital Asset Management Software
00000935 – StreamSend
00000924 – Volusion eCommerce
00000914 – Multichannel Ecommerce
00000834 – Laravel ecommerce
00000823 – Digital Signature Software
00000688 – Remarkety
00000564 – Sailthru
00000471 – CoreCommerce
00000209 – eCommerce Framework
00000202 – Channels Manager
00000183 – Custora
00000177 – Lightspeed eCommerce
00000139 – Maropost
00000088 – Commerce Sciences
00000086 – Order Entry Software
00000064 – Sales Enablement Software
00000063 – Responsys Interact
00000048 – Firecart

Full Digital Commerce Marketing Report Purchase Options

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